for: Erdman by Horst Stuffer
Last updated: March 2025

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Protecting your personal data is very important to me, Horst Stuffer (Erdman). I process your data exclusively in accordance with applicable laws (EU GDPR – Regulation 2016/679 – and the Italian Privacy Code D.lgs. 196/2003 as amended).

In this privacy policy, I inform you about the most important aspects of data processing on this website.

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1. Data Controller

Erdman by Horst Stuffer
Schattengasse 8
39040 Vahrn (BZ) – Italy

Email: info@erdman.bz

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2. Collection and Processing of Personal Data

When you visit this website, general technical information is automatically collected (e.g. IP address, browser type, access time). This information cannot be used to identify you and is used solely for security and stability purposes.

Personal data, such as your name, email address or preferred color, is only collected if you actively submit it via a contact form or color analysis form.

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3. Purpose of Use

The data you provide is used exclusively for the following purposes:

• carrying out the requested color analysis,

• responding to your inquiries,

• occasionally sending inspiration, rituals, and offers (max. 2–4 times per year), if you have explicitly consented.

You may withdraw your consent to this use at any time (see section 7).

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4. Data Storage and Security

Your data is stored exclusively on the servers of WIX.com Ltd.
Wix is a certified GDPR-compliant processor with headquarters in Israel.

I implement appropriate technical and organizational measures to protect your data from loss, misuse or unauthorized access.

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5. Disclosure to Third Parties

Your data will not be shared with third parties, unless:

• required by law, or

• necessary to complete a project you have requested (e.g. contact with local artisans with your prior consent).

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6. Cookies and External Services

My website uses cookies to provide essential functions and enhance user experience.
Google Fonts may be embedded on the website. This could involve the transmission of your IP address to Google servers in the USA. I make sure to use privacy-friendly implementations.

I use Google Analytics for anonymous visitor tracking. No personal data is stored. The IP address is anonymized before processing, no cookies are set, and no user profiles are created. This tool is used purely for technical analysis of page visits.

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7. Your Rights

You have the right to:

• access information about your stored data,

• request correction, deletion or restriction of processing,

• withdraw your consent,

• object to processing,

• request data portability.

For any questions, please contact: info@erdman.bz

If you believe your data is being processed unlawfully, you have the right to lodge a complaint with the Garante per la Protezione dei Dati Personali (Italian Data Protection Authority) or the relevant authority in your country of residence.

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8. Newsletter / Email Inspiration

If you have given your explicit consent, I may send you occasional emails with inspiration, rituals, or offers (maximum 2–4 per year).
You can withdraw your consent at any time by sending an email to info@erdman.bz. Your address will be promptly removed from the list.

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9. Contact Form and Color Analysis

The following data is collected via contact form or color analysis request:

• First and last name (optional)

• Email address

• Selected color / responses in the analysis form

This data is used exclusively to generate your personalized analysis and, if authorized, to share additional inspiration content.

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Section 10 – Anonymous Web Analytics with Google Analytics

For statistical analysis of page views, I use Google Analytics in a privacy-focused configuration. The IP address is anonymized before processing, no cookies are set, and it is not possible to trace data back to individual users. No personal data is stored.

Data processing is based on Art. 6(1)(f) GDPR (legitimate interest in optimizing the website).
You can opt out of this analysis at any time by using the browser add-on provided by Google: https://tools.google.com/dlpage/gaoptout?hl=en

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11. Changes

This policy may be updated. The version published on the website is always the one in effect.

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Last updated:  July 2025